Shopify CRO • Ecommerce Growth • AI Discovery
Turn More of Your Existing Traffic Into Revenue.
I help Shopify brands find and fix the revenue leaks across discovery, conversion, AOV, and retention.

Ecommerce Growth Partner
More traffic doesn't automatically mean more sales.
A Shopify store can have good products and visitors and still lose revenue because customers can't find the products, don't understand the offer, don't trust the store enough, or have too much friction before purchasing.
Four stages. One outcome: revenue.
Instead of treating your Shopify store as a collection of pages, I look at the entire path from discovery to repeat purchase, and improve the stage that is leaking the most.
Can the right shoppers find your products?
What I improve
Do those visitors become customers?
What I improve
How much value does each order generate?
What I improve
Do those customers come back?
What I improve
I don't start by redesigning your homepage. I start by finding where the customer journey is breaking.
I review each step a shopper takes, locate where revenue leaks, and prioritize the fixes with the biggest commercial impact.
- 01
Discovery
- 02
Landing
- 03
Product
- 04
Trust
- 05
Checkout
- 06
Retention
Audit. Prioritize. Implement. Measure.
Audit
Find where the revenue journey is breaking.
Prioritize
Identify the highest-impact opportunities.
Implement
Fix the relevant discovery, conversion, AOV, or retention issues.
Measure
Track the changes and their impact.

Ecommerce Growth Partner
I work on what happens after the website looks good.
I work with Shopify brands on conversion optimization, ecommerce UX, product discovery, and revenue growth. My approach combines Shopify implementation with a broader view of how customers discover, evaluate, purchase, and return to a brand.
Your store may not need more traffic.
It may need a better path to revenue.
Send me your store. I'll review discovery, conversion, AOV, and retention, and tell you where the biggest opportunity is.